MILAN (AIMnews.it) - The CNPADC, which has more than 60,000 members, has collected surprising results from the campaign "Choose the 17" made with the Doxee Pvideo product of the company Doxee. 24% of members who received and watched the personalized video extended the contribution to 17%. The project was born from CNPADC's strong need to communicate in an engaging and interactive way, addressing each of its members with a personalized video. Starting from appropriate data processing of the associates thanks to the ability and long experience of Doxee in this field, the Cassa Nazionale dei Dottori Commercialisti was able to create a personalized video for each of its associates thanks to the Doxee Pvideo product. The associate is called by name in the video, made aware of his own contribution situation, but above all he is clearly informed about the effects and social security consequences that a 17% contribution will have on social security in the future. The video takes advantage of Doxee Pvideo's customization technology to clearly show the contributory situation to the member, in a simple and immediate way, favouring the choice of the member towards a higher contribution. Thanks to the Doxee Pvideo product, part of the interactive experience line, it is possible to enable companies, insurance companies, banks, to create personalized videos starting from the data of individual customers. Bodies and companies can create highly interactive videos that put the customer in a position to make choices, interact with the personalized video providing useful information and indications on their needs and purchase intentions, or complete the purchase of services such as the renewal of insurance policies and finally complete relevant actions such as choosing the best pension plan.